
eBooks
eBook: Guide to Effective Number Testing

Roles: Copyediting | Design
Tools: Adobe Illustrator | Adobe Photoshop | Adobe InDesign
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Objective: Develop an ebook layout for a draft that had been written prior to an acquisition, that carried forward key elements of the legacy brand and highlighted that it was now part of the parent brand's solution set.
eBook: CX Handbook for Financial Services

Roles: Copyediting | Design
Tools: Adobe Illustrator | Adobe Photoshop | Adobe InDesign
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Objective: Create and design a layout for client's provided content that clearly communicated and illustrated concepts, in a format that would be accessible and well-received by the target market.
eBook: Building a Better CX

Roles: Interviewing | Research | Copywriting | Design
Tools: Google Docs | Adobe Illustrator | Adobe Photoshop | Adobe InDesign
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Objective: Compile and update a collection of existing case studies into a new format that could be used as a gated asset in social, email nurturing and sales outreach strategies.